All-studio metrics for 2026-07-01 to 2026-07-31
Global KPIs
2013.25h Total Hours
Core Team — 1819h Freelancers — 194.25h
68.6% (1187h)
Delivery (Adj.)
?Percentage of effective hours (total minus PTO) spent on billable delivery work. Measures how much of the team's productive time goes directly to client deliverables. = delivery hrs / (total hrs − PTO hrs) 96.8% (1676.3h)
Utilization (Adj.)
?Percentage of effective hours (total minus PTO) spent on delivery plus productive internal work (Account Management, Status Meetings, Leadership Meetings). Measures overall productive utilization of the team. = (delivery hrs + productive internal) / (total hrs − PTO hrs) 87.5h PTO
Jimmy Gonzalez — 48hJose Montealegre — 24hMari Mora — 12hGabriela Uzcategui — 3.5h
88 Projects
Development — 39Digital Production — 37Internal — 9Creative — 3
10 Core Team 3 PM + 7 Production
4 Freelancers
Agustina Neira Pouse — Creative | Motion Design, FreelanceAllison Orozco — Creative | UX/UI, Creative Operator, FreelanceDonny Aguilar — Development | DP, FreelanceIsabella Viracachá — Creative | Production, Creative Operator, Freelance
Project Management KPIs
3 people · 552.25h loggedGlobals
11.9% PM Overhead
?Percentage of total project hours spent on PM-specific tasks (Project Management, Account Management, Resource Management, Estimating, JIRA Maintenance) across all projects. Uses lifetime project data, not period-filtered. = PM task hrs / total project hrs
88% Budget Health
?Percentage of projects with a budget that are at an acceptable level (not over budget). = healthy projects / projects with budget
0.54x Budget Efficiency
?Ratio of actual hours spent vs budgeted hours across all projects with a budget. Values below 1.0x mean under-budget (efficient), above 1.0x means over-budget. Weighted by hours, so large projects have more impact than small ones. 1344.3h actual / 2499.6h budgeted
Divisions
Digital Production
10 people 551.75h Hours
37 Projects
0.58x Budget Efficiency 641h / 1104.1h
Budget Health (37 projects)
8 over 4 close to limit 25 healthy
Development
6 people 223.75h Hours
39 Projects
0.5x Budget Efficiency 682.8h / 1367.75h
Budget Health (39 projects)
1 over 11 close to limit 27 healthy
Creative
6 people 411.5h Hours
3 Projects
0.74x Budget Efficiency 20.5h / 27.75h
Budget Health (3 projects)
1 healthy
Internal
10 people 632h Hours
9 Projects
N/A Budget Efficiency 0h / 0h
Budget Health (9 projects)
0 healthy
Production KPIs
5 resources · 87 deliverablesQuality
100% On-Time Delivery
?Percentage of deliverables that transitioned through statuses on time (no missed deadlines). Weighted: sum of on-time across all production resources / total measured. 140 / 140 measured
74.8% FTQ (Production)
?First Time Quality rate for production. Percentage of deliverables that passed production review without requiring revisions. 104 / 139 measured
94.8% FTQ (QA)
?First Time Quality rate for QA. Percentage of deliverables that passed QA without requiring revisions. 128 / 135 measured
0.8 Avg Revisions
?Average number of feedback rounds per deliverable across all production resources. Lower is better — indicates fewer revision cycles needed. 67 rounds / 87 deliverables
Error Categories
Internal Work
34.7% Share of Studio
?Percentage of total studio hours spent on internal, non-delivery work (admin, training, onboarding, etc.). = internal hrs / studio total hrs
632h Hours of 1819h studio total
10 People
Internal Projects 123.5h (6.8%)
AUS Clients - Internal 60.75h
Forge Marketing Video 31.25h
ap-internal-3917 Assemble Certified Vendor Program 26.25h
AP 00100 int Internal Design Projects 5.25h
Internal Time 548.75h (30.2%)
Management Time 172.75h
Non Billable Internal Time 147.5h
Nonbillable | PTO, Holidays & Leave 87.5h
Training & Skills 65.25h
Standby Time 49h
QA Assessments 22.25h
New Business Operations 4.5h
Freelancer Contribution
4 freelancers · 141.5h billable 141.5h Billable Hours
?Project (billable) hours contributed by freelancers. Freelancers are measured on contribution, not utilization — they have no fixed monthly capacity, so no delivery-rate % is shown. = sum of billable project hours
8 Projects 7 clients touched
52.75h Ramp-up (Onboarding)
?Non-billable onboarding/training time freelancers logged while getting up to speed. Shown separately so it is not mistaken for delivery, and to track how much investment each ramp requires. 27.2% of logged time
| Freelancer | Status | Capability | Billable | Projects | Ramp-up |
|---|---|---|---|---|---|
| Agustina Neira Pouse | Active | Creative | Motion Design, Freelance | 6h | 1 | 31.25h (83.9%) |
| Allison Orozco | Archived | Creative | UX/UI, Creative Operator, Freelance | 14h | 3 | 4h (22.2%) |
| Donny Aguilar | Active | Development | DP, Freelance | 5h | 3 | 0h |
| Isabella Viracachá | Active | Creative | Production, Creative Operator, Freelance | 116.5h | 2 | 17.5h (13.1%) |