Deliverables completed 49
Tasks 66
Output units 52
Production time (median) 0.72h
First-pass internal QA 89.2%
Confirmed omissions 2
Efficiency score 82
Velocity
Five clocks, kept separate on purpose. Production is the operator clock the studio is accountable
for; queue time is how long a brief waited before being claimed.
| Clock | Median | P75 | Mean | Max | Sample |
| Production in_production → internal QA | 0.72h | 1.68h | 2.89h | 43.98h | 65 |
| Internal QA internal QA → ready for review | 0.01h | 0.33h | 0.69h | 12.99h | 65 |
| First delivery in_production → first proof | 1.25h | 2.24h | 3.59h | 44.77h | 65 |
| Revision turnaround revision requested → next proof | 0.39h | 1.17h | 1.42h | 18.42h | 43 |
| Queue (not operator) created → claimed | 2.55h | 22.3h | 32.04h | 381.95h | 68 |
Production time by product
Tabloid 0.51h n=31
Tabloid Special 0.43h n=15
Point of Sale 0.79h n=7
Short Tabloid 1.78h n=4
AU National Newspapers 31.64h n=2
Social Media 8.45h n=1
Website Banners 1.25h n=1
Online 1.16h n=1
Flyer 2.92h n=1
A5 Mag 1.81h n=1
Image Retouch 17.74h n=1
Production time by complexity
AD1 0.44h n=37
AD2 1.22h n=15
AD3 2.07h n=13
By build type
new build 0.76h n=62
adaptation 0.61h n=3
Deliverable mix
Categorised by what was claimed in the period. Product is the ad family
(Tabloid, Tabloid Special, A4/A5 Mag, Flyer…); product type is the concrete size.
Product
| Tabloid | 33 |
| Tabloid Special | 15 |
| Point of Sale | 7 |
| Short Tabloid | 4 |
| AU National Newspapers | 2 |
| A4 Mag | 1 |
| A5 Mag | 1 |
| Flyer | 1 |
| Image Retouch | 1 |
| Online | 1 |
| Social Media | 1 |
| Website Banners | 1 |
Product type / size
| Custom (WxH) | 9 |
| T22 (92 x 129 mm) | 7 |
| TS21 (92 x 83 mm) | 7 |
| T42 (186 x 129 mm) | 6 |
| TS41 (186 x 83 mm) | 6 |
| T44 (186 x 260 mm) | 4 |
| unknown | 4 |
| T32 (139 x 129 mm) | 3 |
| T84 (374 x 260 mm) | 3 |
| T41 (186 x 63 mm) | 2 |
| T88B (374 x 540 mm) | 2 |
| TS31 (139 x 83 mm) | 2 |
| 26.2 x 38 cm | 1 |
| A4 Portrait | 1 |
| A4 Sell Sheet (Portrait) | 1 |
| A44 (134 x 188 mm) | 1 |
| P84B (210 x 148 mm, bleed 220 x 158) | 1 |
| S22 (79 x 129 mm) | 1 |
| S42 (159 x 129 mm) | 1 |
| S44 (159 x 260 mm) | 1 |
| S84 (320 x 260 mm) | 1 |
| Social - Square | 1 |
| T21 (92 x 63 mm) | 1 |
| T82 (374 x 129 mm) | 1 |
| TFRONT (60 x 260 mm) | 1 |
Build type
| new build | 65 |
| adaptation | 3 |
Turnaround
| overnight | 62 |
| 2nd day | 2 |
| 2h | 1 |
| 3rd day | 1 |
| 4h | 1 |
| 6h | 1 |
Client
| McPherson Media Group | 55 |
| Polaris | 13 |
Sources: 54 ingested (MMG feed) ·
14 created in the portal · 26 dealer sites ·
regions AUSTRALIA 40 / VICTORIA 24 / NEW ZEALAND 3 / NEW SOUTH WALES 1
Internal QA
122QA submissions
8returns (QC bounces)
5returned by a reviewer
3self-returns
6.6%return rate
89.2%first-pass rate
21.1%QA cleared by someone else
Most QA passes here were performed by the operator themselves, so the first-pass rate measures
self-checks more than independent review. Read it next to the confirmed-omission count.
| Deliverable | Product | Returned by | When | Reason |
| Tabloid Special — 200059 | Tabloid Special | Cata Peñaself | 2026-07-24 03:22 | Text alignment |
| August full page | AU National Newspapers | Cata Peñaself | 2026-07-23 20:39 | Disclaimer adjustment |
| Tabloid Special — 200059 | Tabloid Special | Amanda Najera | 2026-07-23 18:47 | Footer needs to update: logo on the right bottom corner |
| Tabloid — 185497 | Tabloid | Alexander Delgado | 2026-07-22 16:55 | "Freisien" should be "Friesian" in the "8 Freisien steers 4 months old" line. This typo is present in both versions |
| Tabloid — 200263 | Tabloid | Amanda Najera | 2026-07-20 20:17 | Superscript rd and st |
| Tabloid — 195522 | Tabloid | Amanda Najera | 2026-07-15 18:17 | Supd Icon should look more as is |
| Polaris Dealer Website Images | Image Retouch | Alexander Delgado | 2026-07-14 21:13 | testing |
| Tabloid — 198499 | Tabloid | Cata Peñaself | 2026-07-09 00:07 | — |
Revisions & confirmed omissions (assemble-fix)
44revision rounds
36client-billable
8assemble-fault rounds
0.65rounds per deliverable
48.7%uploads that were rework
2confirmed omissions
0raised internally by QA
2client-flagged, admin-confirmed
0defective round uploaded by someone else
0flags still pending (excluded)
A round an Assemble ADMIN ruled our fault ("assemble-fix"): either classified internally (internal QA path) or flagged by the client and confirmed afterwards. Pending flags, rejected flags and no_agreement outcomes are excluded.
| Deliverable | Path | Round | Produced by | Reported by | Confirmed by | Verdict |
| Tabloid Special — 197400McPherson Media Group · Tabloid Special | Client → admin confirmed | v3 | Cata Peña | Melissa Thomas | Alexander Delgado | Instrucctions not followed correctly2026-07-24 |
| Tabloid Special — 197400McPherson Media Group · Tabloid Special | Client → admin confirmed | v2 | Cata Peña | Melissa Thomas | Alexander Delgado | Instrucctions not followed correctly2026-07-24 |
SLA
Two phases, never blended: first delivery runs against the TAT deadline; each revision opens its
own fresh overnight clock.
First delivery
93.8%
61 on time of 65 measured
· median margin 18.42h
Revisions
97.7%
42 on time of 43 measured
· median 0.39h
Late first deliveries
| Deliverable | TAT | Deadline | Delivered | Late by | Queue | Production |
| Short Tabloid — 199346McPherson Media Group | overnight | 2026-07-09 22:00 | 2026-07-10 02:33 | 4.56h | 24.31h | 1.11h |
| Hurricane_Q3SocialAds_Polaris | overnight | 2026-07-08 22:00 | 2026-07-08 23:10 | 1.17h | 17.11h | 8.45h |
| Short Tabloid — 199375McPherson Media Group | overnight | 2026-07-15 22:00 | 2026-07-15 22:03 | 0.05h | 18.08h | 1.87h |
| Tabloid — 199069McPherson Media Group | overnight | 2026-07-22 22:00 | 2026-07-22 22:00 | 0h | 16.03h | 0.84h |
Queue vs production tells you where the miss came from: a large queue with fast production means
the brief was claimed too late, not produced too slowly.
Efficiency
Throughput
| Deliverables per active day | 3.06 |
| Output units per active day | 3.25 |
| Weighted units per active day | 4.28 |
| Cohort median (weighted) | 1.73 |
| Throughput index | 2.48 |
| Active days | 16 |
Score components
Speed vs cohort 56.9 idx 1.14
Throughput vs cohort 100 idx 2.48
First-pass internal QA 89.2 n=65
Omission-free 85.5 n=68
Components with too small a sample are omitted and the remaining weights renormalised. speed_index and throughput_index are cohort-relative (1.00 = cohort par); 50 + 50 × (index − 1) maps them onto 0-100.
Cohort comparison (6 operators with activity)
| Operator | Completed | Weighted / day | Production median | Speed index | First-pass QA | Omissions / 100 | Score |
| Cata Peñathis profile | 49 | 4.28 | 0.72h | 1.14 | 89.2% | 2.9 | 82 |
| Isabella Viracachá | 65 | 4.14 | 1.03h | 0.85 | 92.8% | 2.8 | 78.5 |
| Amanda Najera | 28 | 2.45 | 1.06h | 1.02 | 70.6% | 2.6 | 68.1 |
| Mari Mora | 3 | 0.58 | 0.77h | 1.49 | 100% | 0 | 67.5 |
| Allison Orozco | 3 | 1 | 3.44h | 0.19 | 100% | 0 | 51.6 |
| Alexander Delgado | 4 | 0.41 | 0.92h | 0.85 | 25% | 50 | 21.3 |
The cohort is every Forge user who owned work in the window, tagged Creative Operator or not, so the
baseline does not move when Harvest tags change. Speed index is mix-adjusted against the same
product + complexity cells, so a lighter queue does not inflate it.
Monthly history
| Month | Claimed | Completed | Weighted units | Active days | Production median | First-pass QA | Omissions | SLA first delivery |
| 2026-06 | 36 | 28 | 33.5 | 10 | 1.13h | 94.9% | 0 | 64.1% |
| 2026-07 | 68 | 49 | 68.55 | 16 | 0.72h | 89.2% | 2 | 93.8% |
How every number here is defined
- task
- A client-created container (Forge `projects` row). One task holds N deliverables.
- deliverable
- One individual asset an operator claims, produces and bills (`deliverables` row).
- output units
- Deliverables expanded by bundle size — a 4-size banner bundle is 1 deliverable, 4 outputs.
- weighted units
- Output units × complexity weight (AD1 1.0 / AD2 1.5 / AD3 2.0, × 0.7 for adaptations).
- production h
- First in_production → first internal QA submission. The operator production clock.
- qc h
- First internal QA → first ready_for_review.
- first delivery h
- First in_production → first ready_for_review (production + QA loop).
- queue h
- Created → claimed. Queue time, not operator time — context only.
- qa return
- A QC bounce: internal_qc → in_production, with the reviewer reason attached.
- first pass qa
- Share of deliverables that entered internal QA and never bounced back.
- confirmed omission
- A round an Assemble ADMIN ruled our fault ("assemble-fix"): either classified internally (internal QA path) or flagged by the client and confirmed afterwards. Pending flags, rejected flags and no_agreement outcomes are excluded.
- sla first delivery
- First ready_for_review vs the TAT deadline from the portal deadline function (2h/4h/6h = created + N h; overnight = next 8am Sydney; 2nd/3rd day = +1/+2 on that ladder).
- sla revision
- Each revision_requested → next ready_for_review vs a fresh overnight deadline. Reported separately from first delivery — the two are never blended.
- speed index
- Median of (cohort median hours for the same product+AD ÷ own hours) per deliverable. 1.00 = cohort par, >1 = faster on comparable work.
- throughput index
- Own weighted units per active day ÷ the cohort median rate. 1.00 = par.
- active day
- An AU-local day with at least one upload or status transition by this operator.